All Digital Marketing Companies are not Web Design & Development Companies
It takes only a few seconds for a website visitor to choose to stay or bounce off the site. Understanding how to build a website that catches the eye, but also brings qualified traffic is no easy task, and not any marketing company can succeed. A global web design and...
Know Your Web Partner
In tough economic times, many web and internet agencies have greatly scaled back their web development staff, instead relying on contractors, part-time employees and third party companies, many of whom are overseas. In theory this sounds cost-effective and efficient,...
Know your Links
Adding relevant links to your website is an important part of good organic SEO. Unfortunately, many "SEO Companies" will buy links or add links to that do not help your overall web ranking. In fact, in the past year, we have seen many companies be banned from Google...
Know your Links
Adding relevant links to your website is an important part of good organic SEO. Unfortunately, many "SEO Companies" will buy links or add links to that do not help your overall web ranking. In fact, in the past year, we have seen many companies be banned from Google...
PPC – Using the Content Network Effectively
One of the most overlooked aspects of running a PPC (Pay Per Click) campaign is the effective use of the "Content Network". The content network is essentially a catalog of websites that allow Google to advertise on them. Traditionally the problem with using the...
Why Internally Run SEO doesn’t work
We work with alot of companies in all different industries. Regardless of the size of the company, small, startup, or large organization we often hear that "SEO is managed internally" In 15 years of technology marketing, I have yet to find an organization that has...
Optimize Your Campaign Tracking and Analytics
Under pressure to send a steady stream of leads to your sales team, how do you decide where to allocate your marketing investment? How do you know which sites, PPC ads or lists give you the best ROI? Is your website performing well? And when it comes time to lobby for...