Why Page Rank Matters

Page Rank is a rank assigned to each and every web page by Google. This rank is based on several criteria and it is an important measure of a websites success. Page rank is an important metric. According to Google (from Wikipedia): "PageRank reflects our view of the...

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Pick the Right Social Media Strategy

There's a vast and confusing array of social media services out there, from Twitter and Tumblr to Bebo and blogs. But there's no point trying to focus on all of them, or your social media marketing won't concentrate on anything. That's where Kirk Communications can...

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PPC and Brand

In Google, search the term "Oil Spill" and many other similar phrases and in the top PPC section you will find a link to a BP landing page titled Gulf Of Mexico Response. Where many companies use PPC search terms as a way to gain new clients and leads, BP is utilizing...

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Pipeline Wireless on the Move

We have been working with a new company, Pipeline Wireless. They came to us from one of our trusted friends. They are a medium sized start-up focused on local wireless access. A few months ago, we started a full public relations program for them that includes writing...

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“Google it”

"Google it" We have all heard the term, "Just Google it." It is how most people research the things they need, whether it be vacation accommodations or a service for their business. And, it is those businesses and services that appear on the first page of our search...

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Include marketing in your strategic plan

Include Marketing in Your Strategic Plan For many New Hampshire companies, the third and fourth quarters of the fiscal year are often the busiest. This is also the time that many companies start to increase their marketing spend. For most, it represents a list of...

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