The Importance of Keeping Control of Your Domain Name and URL
In the digital age, your domain name and URL are as vital to your business or personal brand as your physical address is to your home. They are the primary means through which your audience finds, identifies, and interacts with you online. Therefore, maintaining...
Is Your Digital Strategy Generating Qualified Leads?
Having hundreds, or even thousands of social media follower, likes, retweets, comments, etc. is great -- but are these users part of your target audience? Will these “likes” lead to conversions? You need to make sure you’re reaching the right people. Growing your...
Optimize your Social Media Accounts
Social Media is an important component any digital marketing strategy, but are you utilizing your social media accounts to their fullest potential? Social Media Optimization (SMO) is a growing technique in social media optimization services that is showing fast...
Mobile-Friendly Websites, a Necessity for 2016
Ever heard of Google’s update “MobileGeddon”? Chances are your answer is no...but if you operate a website for your business, you may want to pay attention! This Google algorithm update from 2015 gives mobile friendly websites an extra boost in their search ranking....
Quick Guide to Improve Your Search Ranking
We already know that Google ranks webpages based on a whole slew of different factors... Exactly what these factors are however, is a bit of a trade secret. We just so happen to have the skinny on a number things that contribute to your search ranking. There are over...
3 Reasons Your Company Needs to Start Blogging Yesterday
It’s been proven that websites with a company blog get 55% more traffic to their site than a website without a blog. Why is that? Writing a company blog may seem like another thing to add to your search engine marketing strategy to-do list, but it should be a top...
SEO Mysteries — Still Uncracked
Will the mystery surrounding back linking echoes ever be solved? What are the effects of removing back links and how does it impact search ranking in Google? For this week’s SEO Mystery, we decided to research how the “backlink echoes” or “backlink ghosts” have been a...