According to a recent article in Slate Magazine, no. Ebay ran a country as a control group, running no paid search. What they found was that their business did not decline at all. In fact the business stayed the same. Users that wanted to use ebay and their services...
It costs about $500,000 to open a Planet Fitness and you need $1.5 million in assets. Too expensive? A Dunkin Donuts will set you back around $400,000 and that doesn’t count the real estate. If these costs are way out of line but you still want to invest in a...
With continued economic uncertainty, we are still seeing alot of very unscrupulous people jumping into the "SEO Arena". Every person who has lost a job seems to becoming SEO experts at the expense of clients. SEO, or Organic Search Engine Optimization is a skill that...
I must say I'm pretty impressed by Google's new Image Search. There are a number of new features that are pretty cool. Google Image search now features instant scrolling. What this means is that instead of looking at a static image and then clicking a link to get to a...
When I first logged onto Facebook, I was not a big fan. All those "Friends" from high school are not really friends but acquaintances. However, Facebook has a page rank of 10, and for that reason alone, Facebook matters. Just recently, Facebook announced that the...
Page Rank is a rank assigned to each and every web page by Google. This rank is based on several criteria and it is an important measure of a websites success. Page rank is an important metric. According to Google (from Wikipedia): "PageRank reflects our view of the...