Digital marketing is almost everywhere online. In order to truly modernize and expand your business, you need a company that is experienced and competent to accelerate your digital marketing campaign. At Kirk Communications, we can help your business grow while providing sound expertise in digitalizing, optimizing, and socializing your brand. Kirk Communications can help you… Read More
Copyright. It lets people know that you own the content on your site and you have taken steps to register the company name and URL. Unfortunately, the Copyright date is overlooked by companies large and small. Updating your copy right is important for 3 reasons:
Big companies have big websites. As a website design & development company we know that’s just the way it is. Far too often, these big websites tend to grow like weeds with content popping up wherever it happens to land on the site. Add a little politics and everyone from every division within the company… Read More
“I can get a blog from (insert name of off-shore country here) for 10 bucks each.” It’s something we at Kirk website design & development hear clients say from time to time. We also get emails and calls from said offshore companies touting their abilities by saying something like, “We do have the most experience… Read More
As a website design & development company, we know that by nature, successful businesses are highly competitive. But, let me make the case for less competition when it comes to actually making your business more successful. What I’m talking about is being less competitive when it comes to Search Engine Optimization, specifically your choice of… Read More
It was August 6 when authorities announced that a Russian Cyber ring had pulled off the largest online theft of private Internet information in history. The giant web haul includes 1.7 billion user names and password combinations and more than half a billion email addresses. Some of you may wish to pause reading this blog… Read More
In case you haven’t noticed it, the world of SEO has significantly changed. What was once easy is now hard. It takes technology, people and highly sophisticated analytics driven by well-coded software to do the job right. But, that hasn’t stopped thousands of website design & development companies from proclaiming their capabilities with SEO. It… Read More
One website design & development company’s opinion. As a website design & development company with significant SEO experience we’re pretty biased on SEO DIY. Just a few short years ago, a website owner could make sure they had the right Meta tags, some anchor text and a few well-chosen keywords to get them on the… Read More
You can never be too rich or too thin said the Dutchess of Windsor. But, as a website design & development company, we do know that you can be over SEOd. Just ask Google. It was only a couple of years ago that Google started looking for “over SEOd” sites. That is, sites with keyword… Read More
As a New Hampshire based website design & development company, we visited a prospective client just outside of New York City about a year ago. They liked us, but they were located just across from Manhattan and decided to go with a fancy New York firm that promised an elegant site and beautiful content. They… Read More
As the creative director for a website design and development company, I pay attention to marketing materials. I was thumbing through a pretty technical car magazine yesterday and ran across an ad that had a highly stylized illustration of a car. The ad was in color and took up a full page. This page probably… Read More
Slick agency syndrome is a lot like Stockholm syndrome, wherein a business is held hostage by a slick website design & development company and eventually succumbs to and starts believing all the B.S. Eventually, the client breaks the spell, but not before the slick website design & development firm has wasted a lot of money… Read More
Small and even medium sized businesses have long relied on their relatives, friends and other semi tech savvy people to be their “website design agency.” And it worked just find for a number of years. But, as website design & development becomes ever more sophisticated and it has increasingly become hard to rank in the… Read More
“Never do anything in your life that you wouldn’t want to see in the paper the next day.” This wise advice came from a wise journalist I knew many years ago. Of course, this same advice applies to the Internet, perhaps even more so. After all, after a bad story appears in the newspaper it… Read More
There’s a real conundrum for website design and development agencies and their clients. Clients (and presumably the users of their websites) absolutely love clean, simple, beautifully designed home pages. Unfortunately, Google hates them. Well, they don’t really hate them, per se, but they do ignore them, largely because there is no text. Google search algorithms… Read More
