Last Spring Google implemented an algorithm change that shifted the way it ranks search results — mobile-friendliness was made a ranking signal for all websites. This change came about from the explosion of mobile web use in recent years, which has only continued to increase since the new ranking factor was established. Mobile searches have… Read More
Online business reviews have become the cornerstone of consumer decision-making. A recent study revealed that 90% of consumers agree that a positive online review will influence their buying decision, and 86% said the same about negative reviews. Positive and plentiful reviews have also been proven to build trust in a brand and boost local SEO.… Read More
Whether you are a small business, ecommerce website, or an international brand, digital consumer trends are evolving and affecting your sales. Recent studies reveal that when preparing to make a major purchase costing $500 or more, 80% of consumers start their search process online from home (a steep increase from 20% in 2014) and spend… Read More
Learn how to rev up a stagnant social media page by engaging customers through smart SEO copywriting and Local SEO techniques. A rising 53% of Americans age 12 and over are more loyal to the brands they follow on social media (convince and convert). Based on this knowledge, a recent study shows that 72% of… Read More
We’ve put together a few key questions to explore in your process of choosing the best local SEO company to work with. As you learned in our most recent blog, “5 Reasons Local SEO is More Important Than SEO” Local SEO is crucial for growing your business online. Now it’s time for the challenge of… Read More
Maddie Swymer reveals her comprehensive research on website-related issues that hinder your local SEO presence when you are trying hard to sell local. So, your website boasts beautiful visuals, a frequently updated blog, and social media integration… but you’re still not ranking locally on Google for your services. There might be a fault in your… Read More
Local SEO is becoming increasingly important for businesses everywhere. If your customer base is predominantly in specific identifiable areas, rather than internationally-based, local SEO services are what your company should be focusing on. Concentrating your SEO efforts locally has many advantages; better relationships with local businesses, more customer reviews and ratings, the ability to market… Read More
As a business person, you strive to have your website, products and/or services recognized. What if there was a way to grow your business online by enhancing the amount of people who view your website, leading to more customers? Through comprehensive web design and development, your website can be tailored to get noticed online and… Read More
As a website design & development company, we know that by nature, successful businesses are highly competitive. But, let me make the case for less competition when it comes to actually making your business more successful. What I’m talking about is being less competitive when it comes to Search Engine Optimization, specifically your choice of… Read More
As a New Hampshire based website design & development company, we visited a prospective client just outside of New York City about a year ago. They liked us, but they were located just across from Manhattan and decided to go with a fancy New York firm that promised an elegant site and beautiful content. They… Read More
It happens every day, small, medium and even large companies spend a fortune building fancy new websites. They fuss over the design, whether the drop shadows are in the right place and whether the home page has too much text which would spoil the artistry of the fancy photos that are chosen. As an NH… Read More
As an NH SEO company, we often get asked what is the best way to optimize for the local level? First, companies know who their customers are. Where are they located? Are they primarily located in their state or are more located nationally? Who do they want to sell to now and in the future?… Read More